Nedjma Loyalty Program

Algeria's mobile operator, Nedjma, is aiming to retain customer loyalty towards its Noudjoum brand by using Innova's trusted PayFlex Loyalty solution.

With its new customer loyalty project, Nedjma (owned by Watania Telecom) is aiming to achieve customer satisfaction and loyalty, as well as to increase sales. The project undertaken by Innova has enabled Nedjma to carry out a close analysis of its customers and apply the most appropriate types of rewards and give Nedjma a competitive advantage.

Nedjma was aiming to increase customers loyalty towards its Noudjoum brand by offering different levels of advantages. In order to archive this it chose Innova's PayFlex Loyalty solution because it has proven its success in large-scale projects in the international arena. PayFlex Loyalty once again proved itself to be the right choice, with its offer of a wide range of functions and flexible components that can be adjusted to the specific needs of companies.