Self-service kiosks are popping up everywhere.

They're not just for restaurants anymore; you can find them in airports, retail stores, hotels, and healthcare facilities. The trend is clear—customers want autonomy and efficiency, and businesses want to reduce overheads.

The kiosks deliver on both fronts.

For example, airports use kiosks to streamline check-ins, hotels allow guests to manage their bookings and room preferences, and retail stores offer quick self-checkout options.

Businesses are investing in kiosks

Businesses, especially those in fast-paced environments, benefit greatly from kiosks. Staff in smaller establishments often juggle multiple tasks, such as taking orders, seating guests, and handling payments.

Self-service kiosks allow employees to focus on more critical tasks, like customer service or order fulfillment. By minimizing the need for human input during ordering and payment, kiosks streamline the workflow, allowing the business to run more smoothly.

Additionally, kiosks offer an efficient solution for small businesses that emphasize "grab-n-go" service. Customers can place their orders with a few taps and arrive in minutes.

Why kiosks win over customers

At the heart of the self-service kiosk appeal is convenience. Today's consumer wants fast, efficient service with minimal friction. Here are a few ways kiosks deliver on this front:

• Reduced wait times: Long lines are one of the quickest ways to lose potential customers. Self-service kiosks dramatically reduce wait times by letting multiple customers place orders simultaneously. The result? More customers served in less time.
• Contactless experience: With the rise of contactless preferences, self-service kiosks offer customers a safe and hygienic way to order and pay. Cards never leave the customer's hand, and payments can be processed directly on the device.
• Order accuracy: One of the biggest complaints in service industries is order inaccuracies. When customers input their orders, the chances of error drop significantly. This increases customer satisfaction and reduces waste from incorrect orders.
• Upselling without pressure: Kiosks suggest additional items or upgrades without the awkwardness of a face-to-face upsell. Customers are more likely to add that extra side or drink when it feels like a friendly suggestion rather than a hard sell.

The market for self-service kiosks is set to keep growing. From 2021 to 2026, it's expected to rise at a compound rate of 10%. As businesses continue to recognize the benefits of kiosks, this number could grow even further.

If you want to benefit from the full potential of self-service technology, Kiosk İnnova—İnnova's leading brand for self-service solutions—is the answer. Operating across 25 countries, Kiosk İnnova delivers comprehensive, end-to-end services, including innovative digital signage, custom kiosk hardware, powerful software suites, and intuitive content management tools tailored to your needs.

Kiosks designed and manufactured by Kiosk İnnova are versatile, serving a range of functions such as payment processing, ticketing, visitor registration, information services, and wayfinding.

One of Kiosk İnnova's most impactful collaborations is with BURULAŞ, a subsidiary of Bursa Metropolitan Municipality. Together, they launched the "Electronic Ticket System and Sales Kiosk Project," reducing passenger waiting times at ticket counters by an impressive 50%. This project was a game changer for Bursa, Türkiye's fourth-largest city by population and a global leader in livability, ranking 37th globally and first in Türkiye in 2016.

Thanks to Kiosk İnnova's advanced self-service solutions, BURULAŞ improved efficiency and customer satisfaction, making public transport more accessible and streamlined for the citizens of Bursa.

Be the early bird to adopt this technology

Self-service kiosks are here to stay.

Whether in a small business, a quick-service environment, or a full-service restaurant, kiosks offer a solution that works for everyone.

1. Assess your needs and objectives

Before jumping in, identify what you want the kiosks to achieve. Are you aiming to reduce wait times, boost sales, or improve customer engagement? Understanding your primary goals will help you choose the right kiosk features and functions to meet your business needs.

2. Consider placement and accessibility

The placement of kiosks can make or break their effectiveness. Make sure they're in highly visible, easily accessible areas. For businesses with physical locations like restaurants or retail, place kiosks where they'll be most convenient for customers—whether at the entrance or near high-traffic zones.

3. Focus on user experience

Your kiosk should be simple and intuitive to use. Customers should be able to navigate the interface without confusion or frustration. Make sure the design is clean, the options are easy to understand, and the payment process is seamless. A well-designed user experience ensures customers feel comfortable using your kiosks.

4. Offer multiple payment options

Flexibility in payment is essential to accommodating customer preferences. Ensure your kiosks can process various payment methods, including credit cards, mobile payments, and contactless transactions. Offering a range of options will enhance the customer experience and reduce friction during checkout.

5. Invest in high-quality hardware

Kiosks are a long-term investment, so quality matters. Choose durable, reliable hardware that can withstand heavy usage. If your business is in a high-traffic area, ensure the equipment is robust enough to handle the demands of daily use without frequent maintenance issues.

İnnova, with its extensive kiosk catalog, guarantees top-quality hardware.

6. Promote the kiosk

Let customers know about your kiosks. Promote this new service using in-store signage, your website, and social media. Highlight the benefits—such as faster checkout times or the ability to customize orders easily—so customers feel encouraged to try it out.