Innova Serves Prepaid Mobile Subscribers in North Iraq from Istanbul

Innova has started executing the prepaid credit recharging operations of North Iraqi mobile subscribers using its data center in Istanbul.

Innova Serves Prepaid Mobile Subscribers in North Iraq from Istanbul

Innova Serves Prepaid Mobile Subscribers in North Iraq from Istanbul

7/4/2011

Innova, the leading information and communication technology solutions provider of Turkey, continues to make the lives of customers in the Middle East easier, especially with the projects it has implemented in the area of telecommunications. 
As one of these projects, Korek Telecom, the fastest growing GSM operator in North Iraq and its main distributor, Delta Communications, are working with Innova on the recharging of prepaid credits bought by the prepaid customers over the electronic environment. The most significant characteristic of the project is that all the hardware and software required for the operation of the system are kept in the data center located in Istanbul. 

All the information reaches Innova’s data center in Istanbul whenever a mobile phone subscriber in North Iraq wants to recharge prepaid credit to his/her mobile phone from any reseller of Korek Telecom. While the credit sale is realized in North Iraq, the process is carried out in Istanbul. As this project supports both online and offline processing and is deployed on a turn-key basis, the POS infrastructure used in North Iraq is also provided by Innova. Within the system, the lowest layer on the reseller tree or “the street sellers” provide a more economical alternative to the POS infrastructure using the mobile application “Mobile Phone Credit Sale”, specially developed by Innova to execute credit recharging procedures.

 

Turkey may turn into a regional data center

Commenting on the issue, Innova Financial Transaction Solutions Group Manager Murat Kayıhan said, “This project we have implemented presents huge potential for Turkey. Our country has a strong infrastructure, which over time could turn it into the data center of the region. Our objective for the future is to serve our other customers in the region using our existing infrastructure in Turkey rather than building on premise systems. We believe that this model is a turning point for the informatics exports of Turkey. The reason why North Iraq and many countries in the region prefer the electronic payment and collection system of Innova is that the company has been the leading solution provider in the Turkish market for quite a long time.”

 

Loyalty system serving from 1200 points in Arabia

Within the framework of the agreement between STC (Saudi Telecom Company), the largest telecom operator of the Middle East, and Innova, STC subscribers gain points as they talk and can use this money as cash at the member shops over the POS infrastructure provided by Innova. Also, many innovative applications, including collection and payment and mobile payment or mobile money transfer that can be used thanks to the system. 

 

This system, the operation of which has been undertaken by Innova for STC’s 18 million subscribers, has already provided a service to over 500 thousand post-paid subscribers within a very short time. Full execution of this customer loyalty program, which is completely operated in an electronic environment in Saudi Arabia, is carried out by the Innova team thanks to the POS devices that are currently installed at 1200 points and that are planned to be expanded to 2400 points, while the technical support for the system is provided by the Istanbul and Ankara offices of Innova. 
In providing an end to end service that covers everything from the design of the infrastructure and the development of the software to the installation of the POS network covering all of Saudi Arabia and the operation of the system, Innova is not only acting as a software provider in this project but also as a business partner of STC, earning income from each transaction executed 


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